Latest Schwarzkopf Professional News
IGORA COLOR10
Join the color fast lane!
Grow your salon business with IGORA’s new color revolution:
IGORA COLOR10
In our hyperconnected, multi-tasking modern lives we are all drawn to things that go faster and better. Speed, therefore, is of the essence, not just for clients but also for salons, who are always seeking new ways to tempt customers and expand their offering. With this in mind, IGORA announces a groundbreaking new launch: COLOR10 - the first professional permanent 10-minute color to deliver perfect coverage, vibrant shine and outstanding care in less time than it takes to drink a coffee.
Salon clients are always looking for flexible and convenient services that save time while helping them to try new things. With a processing time of only 10-minutes, the introduction of IGORA’s NEW professional permanent color COLOR10 allows salons to offer express colour services that increase client convenience and comfort; promote unique color services to gain new clients; provide tempting new offers to convert cut-only clients; and devote more time to consultations, advice and client pampering – all of which helps to improve customer loyalty. This business-building color revolution will appeal to clients who are time poor but style savvy, in addition to youthful clients looking for frequent color changes, male clients wanting express services, and those seeking to squeeze appointments into mornings, lunchtimes and pre-party.
COLOR10’s time revolution may beat the clock, but results haven’t been compromised. The innovative AminoAcid Carrier is where the secret of IGORA COLOR10 lies. Amino Acids are known to penetrate deeply into the hair fibre, due to their small molecular size, reaching even narrow fibres in the hair’s cortex. Arginin and Glycin are the Amino Acids used in COLOR10, and these work like a transport carrier, helping to pull the color pigments into the hair in super-fast time.
Amino Acids themselves have nurturing benefits for the hair, and these, combined with the shorter processing time, mean the coloring process of COLOR10 results in a more gentle treatment for beautiful color, and shiny, manageable hair.
The first professional color service to deliver perfect grey coverage and outstanding care in just 10-minutes, COLOR10 is available in a range of 12 long-lasting even tones, including true natural and modern fashion shades that can be intermixed for bespoke results.
IGORA COLOR10 – helping your salon to join the color fast lane.
Created in close partnership with professional colorists, Schwarzkopf IGORA is an imaginative world of color that provides every shade result imaginable, from natural neutrals to fashion-forward floor-fillers. Synonymous with superior hair color, Schwarzkopf IGORA comprises premium quality products, techniques and services for every type of salon treatment, while specially created seasonal color trends ensure your look keeps pace with fashion.
Experience IGORA COLOR10
IGORA Royal Absolutes
absolutely me
Perfect color should be available at any age and IGORA Royal Absolutes is ensuring this. The world is experiencing a boom in the over-60s, with more people, particularly women, living longer than ever before. These Baby Boomers don't believe in compromising their lifestyles. Health, looks and traveling are their top priorities, and they want to look and feel as good as they always have.
Catering to this dynamic and discerning market, IGORA Royal Absolutes has been especially developed for no compromises on mature hair. Containing Biotin-S Anti-Age Technology to specifically refill gaps in the hair structure, IGORA Royal Absolutes stands for 100% coverage, 100% fashion.
Now you'll be able to offer new rejuvenating services in your salon, enabling you to perfectly harmonize white hair with 100% white coverage and color intensity for brilliant results, while minimizing re-growth effects and delivering brilliant, healthy-looking results.
No compromise means top hair health, and it also means no concessions when it comes to style. IGORA Royal Absolutes is the trend-driven rejuvenating color sub-brand for mature hair.
Now that's beauty that really is timeless.
Introducing IGORA Viviance
Just when you thought, you have seen it all discover the latest revolution in hair coloring. Experience a firework of colors with the new Igora Viviance tone on tone hair color. Available in 40 shades and 6 creative mix tones, Igora Viviance has six color worlds that offer luminous and vibrant shades for breath taking color. The gentle ammonia free cream formula guarantees care during coloring while the intensive care complex, containing vitamin c, ensures sheer smoothness.
Beautiful color results are easier and faster than ever with Igora Viviance. The rich cream consistency makes application smooth and the development time is as fast as 5 minutes. Igora Viviance is durable and high performing, lasting up to 25 shampoos before any significant color loss. Gray clients will be ecstatic to find out that Igora Viviance blends gray up to 70% with no ammonia. With performance, ease of use, retention and gray blending, it's time for salons to experience Igora Viviance.
Click here for more information.
OSiS Dust it
Mattifying Powder
Creative styles with:
• powder consistency
• lightweight texture and separation
• soft styles with light texture
• natural movement of hair
• light natural style control
• silica powder and film formers for a dry light hold
Application:
• sprinkle a small amount of powder into palms and rub together
• rake through hair and lift into style for matt finish and
natural touch
• for extra volume apply directly to the roots
• for extra separation apply more powder in small amounts
where needed
Click here for more information.
OSiS Air Pomade
Wax Spray
Creative styles with:
• spray pomade with ultra fine mist
• light, non-greasy effect
• soft styles with light texture
• no overburdening
Application on damp hair:
• spray the desired amount onto hair
• work in and either leave to dry naturally or blow dry as usual
Application on dry hair:
• spray directly onto hair, either all over or on specific areas
• work through with fingers to achieve the perfect soft, textured finish for your hair
Click here for more information.
OSiS Rough Up
Modeling Clay
Creative styles with:
• rough texture and separation
• re-moldability for natural grunge texture effect
• neither shiny nor matt effect – just natural shine
• medium finish control
• real volcanic sand & wax components for rough texture with high re-moldability
Application:
• use a small amount on dry hair
• mold, shape & sculpt through hair
• ideal for ever changing styles
Click here for more information.
OSiS Upload Volume Cream
Volumized diffusing, blow-drying and natural drying
Benefits:
• instant lightweight volume
• medium style control
• conditioning effect
• natural shine with silk-like touch
Style Agents:
Glycerine and Panthenol add moisture, condition and smooth the hair.
Light film formers provide medium conditioned style control.
Application:
• Apply a small amount to damp hair
• Blow-dry or leave to dry naturally
• Can also be used on dry hair for extra smooth style separation
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IGORA Viviance 4%
Developer Lotion
Key Points:
• maximum coverage of resistent white hair
• coloring dark natural levels (level 4 and below)
• achieve intense, vibrant fashion tones on dark natural levels
SIZE: 1L/33.8 fl. oz.
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Steel BLONDES & Frosty BROWNS
the new COOL PURITY Shades.
Experience the new IGORA Viviance shades that let you create modern cool color results. Great for eliminating unwanted warmth!
• New IGORA Viviance 5-12
• New IGORA Viviance 7-12
• New IGORA Viviance 8-12
The coolest shades create reflections and shadows that shimmer through seasonal style. The trend, Cool Purity, meets the market demand for pared-down, muted color results as seen more and more throughout the fashion world. These modern tones enforce an understated but high impact image.
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The IGORA Viviance Educator
Schwarzkopf Professional’s unique 24 hour a day in-salon tutor. The IGORA Vivivance Educator helps you in effortless formulation.
• Brief, easy-to-use glossary offering basic and advanced areas of interest
• Simply select the target color and the Viviance Educator will guide you to the perfect color result. It’s that easy!
• A reference guide for all valued IGORA Viviance users
• Provides security and control for the new IGORA Viviance user
• A training tool for new colorists, assistants and “color shy” stylists
Click here for more information.